Isabel Miller
Marketing | Communication | Events
Hi, I'm Isabel! I'm a marketing, communications, and events professional with more than seven years of experience building brands, driving engagement, and bringing complex projects to life. My background spans hospitality, entertainment, experiential marketing, and community-focused organizations, where I've led integrated campaigns, strategic partnerships, public relations initiatives, and large-scale events that strengthen brand awareness and create meaningful connections.
Currently, I serve as Area Marketing Manager for Makeready Experience in Denver, overseeing marketing strategy for four luxury hotels, seven food and beverage outlets, and a private members club. My work includes campaign development, event planning, media relations, creative development, partnership management, website updates, email marketing, and performance reporting.
I bring both creative and analytical expertise to every project, with hands-on experience using Adobe InDesign and Illustrator to develop marketing collateral, Cision for media monitoring and PR reporting, Google Analytics 4 to track website performance and user behavior, and platforms such as Canva, Mailchimp, WordPress, Meta Business Suite, and Google Business Profile to bring campaigns to life. Whether coordinating a major event, launching a new concept, developing marketing materials, or managing cross-functional projects, I enjoy turning ideas into thoughtful, measurable results.
Communications & Strategy
In late September, Hurricane Helene devastated Western North Carolina, leaving many small businesses unsure if they would ever reopen. The Omni Grove Park Inn & Spa was temporarily closed due to widespread power outages, lack of potable water, and no internet service. In the aftermath, we made the difficult decision to cancel our most anticipated and beloved event, The National Gingerbread House Competition. However, rather than allowing this setback to define us, I spearheaded an initiative called The Gingerbread Trail of Giving. The initiative had three core goals: to rebuild and strengthen our reputation within the community, to provide meaningful support to those impacted by the hurricane, and to honor our cherished gingerbread tradition in a way that was both impactful and sensitive to the situation. Below is a compilation of crisis communications efforts and press coverage secured from November to December 2024.
Email Marketing Samples
Graphic Design
